Impact of Relational Capital Management on Firm Performance
1MS Scholar, Institute of Management Sciences
Abstract
The aim of the article is to evaluate the influence of relational capital management on organizational performance. Data was collected from SME’s based in Khyber Pakhtunkhwa Province through questionnaires. Data Collected was subjected to analysis using SPSS. Correlation and Regression analysis was utilized to test the hypothesis. The results indicated a significant influence of relational capital on firm performance. The findings will focus over understanding of strategies and policies that can be further used to increase organizational effective management of relational
capital.
Keywords: Relational Capital, Firm Performance, Relational Capital Components
Received Revised
Accepted
Available Online